#ELBlog #158:
The Power of Word of Mouth
Back in early March I took my kids skiing up in New Hampshire. We are new to skiing this year and fell in love with all aspects of it, so we took off and had a great weekend. We were in a small remote area and I asked someone local, if there were any nice landmarks around, or anywhere we should visit? She responded that while obviously the ski mountain is the big attraction here, we should check out Peterborough, New Hampshire if we had time. She had shared that it was a cute little town with nice shops and was very pedestrian friendly. I looked on the map and it was on our way home so we made the stop.
My kids and I loved it. They got some tasty treats, as we walked around and checked out a couple of the small artisan shops. We visited an antique shop, and got some nice hot chocolate and coffee from a local, non-chain shop. We just strolled around talking about everything and nothing about our weekend. It was a great pitstop and it was all because that woman recommended it to us. She was spot on!
This experience reminded me of the power of word-of-mouth. What do people say about your leadership? What do people say about their interactions with you? Your place of work, your place of business, etc. While we can’t ever be perfect and nor should we over-worry about opinions of us, we should strive to serve others. We should strive to make deposits in the lives of those we serve, in those we interact with, and even some people we don’t know.
We read reviews like crazy on restaurants, Airbnb, products we buy on Amazon, and this is today’s version of the word-of-mouth. Back before the internet and all of the technology that allows us to share with one another this is what people went by. Word-of-mouth.
I am mindful of this and try to have positive interactions with all I encounter. Again, you can never be perfect and you should NOT drive yourself crazy if someone’s going to have a negative opinion about you. You can’t please everyone, but you can consistently be respectful and first class in your character and authenticity. I’m looking to help out others as much as possible.
So I share with you, check out Peterborough, New Hampshire if you’re up in New England! Keep rolling everyone. If I can help you in any way please don’t hesitate to reach out.
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#LeadershipSparks: Tips For Starting College
Quote: “What you do has far greater impact than what you say.”
– Stephen Covey, author and educator
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